Michael McCraw

About Michael

Michael graduated high school at 16 and founded McCrawAI right after, in 2022, around a simple idea: businesses that do excellent work deserve to have that work seen. McCrawAI works mainly with contractors in construction, remodeling and home services, turning footage from real jobs into edited short videos and posts, so a contractor's craftsmanship can help win customers.

His approach pairs AI-assisted systems with human judgment: AI adds speed and scale, and people make the decisions.

He lives in Longmont, Colorado, and McCrawAI works with contractors across Colorado, including Denver, the Front Range and Boulder County.

Track record

In Michael's words:

• "5.2M+ views on content we've produced."

This figure is not presented as a McCrawAI client result. McCrawAI publishes client results only when they're real and the client has approved them.

What Michael focuses on at McCrawAI

• Contractors across Colorado. Owner-operated construction, remodeling and home-service businesses, from Longmont and Boulder County to Denver and the rest of the Front Range, whose work deserves to be seen. See content for contractors.
• Local entertainment. Studios, producers, artists and creators in Colorado.
• Content systems. A repeatable way to capture, edit, approve and publish, so content doesn't depend on a spare afternoon. He writes about it in McCrawAI Insights.

Writing

• How contractors can build a content system without becoming a full-time creator
• Video editor vs. media agency: which one does a contractor actually need?

Elsewhere

• Michael McCraw on LinkedIn
• Michael McCraw on Crunchbase
• Michael McCraw on YouTube (@micbriel)
• Michael McCraw on Instagram (@micbrielm)
• Michael McCraw on TikTok (@notmicbrielm)

Work with Michael and McCrawAI

The best way to start is a strategy call: what your business does well, where you are today, and what's worth building first.